WesTrac

My relationship with WesTrac started with Cat Racing in late 1998. Quite honestly, without Jim Walker and WesTrac, Cat Racing would not have happened. Since then I have enjoyed some amazing times with both the WesTrac people and their very loyal CAT customers. We have a relationship other Motorsport people could only envy. WesTrac have a really strong racing heritage. Not only have they been very supportive of me but they also support truck racing and a number of deserving juniors. They also sponsor the factory Ford Team FPR and are very active with their motor sport leverage. Transport, earth moving and an interest in motor sport go hand in hand. Their CEO Jim Walker, is like me - car mad, he loves cars and has an interesting and eclectic collection. Westrac were very supportive of me through my V8 retirement and the depression I suffered through it. I love these guys, they are The Best! Now if you want to see a flash CAT rig, you make sure you look us up at a circuit near you. I call it Top CAT, I thought I was very clever, don't you agree. I can assure you Top CAT eats the road miles and hills seem like speed humps in your car, over in a flash, check out the images of TOP Cat on the site.

http://www.westrac.com.au

Wilson Security

I first met John McMellan in my early years at Brad Jones Racing, he is the boss of Wilson Security (CEO), I didn’t know that at the time, so our relationship grew from our love of cars and racing. Since those days we have become best mates, I've learnt lots about the security business and the integrity and the professionalism of Wilson Security. They are full of racing enthusiasts and their clients, are likewise. John and his chief Gary have been involved with my racing and my transition from V8 Supercar driver to, JB the racer! Wilson Security are innovative in the way they use motor sport for marketing and business development purpose. I am very proud to be part of the Wilson Security Team. Not sure if you caught us last year - we have a new addition to the JBR fleet. Courtesy of Wilson Security, we now have Willy, our Team JBR transporter and what a cracker it is. Willy holds 4 cars, all our race spares. From the outside you might think its a mobile Wilson Security advertising board, Willy certainly does it well. Frankly, in all my years in the world of V8Supercars I never had gear this good. I need to publicly state that I purchased (with my own money) a very flash coffee machine. Ok, so I got a deal on it - you know the one, with the cash back coupon. Drop by for a coffee!

http://www.wilsonsecurity.com.au

Coates Hire

Coateshire are new guys to John Bowe Racing and top notch they are too, we had a ball last year. Their customer focus relations are fantastic and they are very pro active in the motor sport world. Its quite a common thread with many JB Partners - they leverage motor sport to provide their customers and staff a fantastic opportunity to be involved. I've hosted quite a few Coateshire VIP suites @ the V8's round the country and they do a ripper job for their staff and customers alike .......... if I had to pick one event that was a standout, Townsville did it for me it was certainly top of the tree. To see 50 of the Coates crew arrive in white overalls was spectacular. They marched in perfect formation. Next day they arrive in Orange Hawaiian shirts, just Gold. Even the CEO Lee was in the thick of the fun. Coateshire customer base is massive, they are the countries largest hire operation, they are very interested in the fortunes of Mustang Sally, which is awesome. If you check out my Pit garage on race weekends you will probably find a couple of Coates lads helping me out - such is their talent. If your not a Coateshire customer - you should be, tell 'em JB sent you! Top people ..

http://www.coateshire.com.au

Liqui-Moly

Liqui-Moly make the world’s best oil and additives, a big statement I’m sure you may well say. As you may know I have a very old E type Jaguar ('62 Series 11), it is a beautiful and I love it. This is a true story, after using Liqui-Moly products, the old darling has taken on a new lease of life. This car is 50 years old, nearly as old as me! She runs smoother, has better oil pressure, idles better, is quieter and uses less fuel. If I hadn't experienced it for myself I wouldn't believed it possible. After two full race season (on Liqui-Moly) I can tell you it's remarkable, to say the very least. We've had the oil analysed (at Westrac's lab) and there was almost no wear on the components. I could have put the bearings back we ran last season (but I didnt). All the ol timers around told me don't run fully synthetic, you need a mineral oil. I'm here to tell you, that might have been the case in the past ....... that's why I ran Liqui-Moly Oil in my Touring Car Masters Mustang. I've seen enough to be absolutely sold on all Liqui-Moly products. I do not endorse anything that don’t work - I'm that confident about Liqui-Moly and Ive used them in one the toughest environment - motor racing really puts every component and product to the sword - I swear by it. LM products are outstanding - you should try them and see for yourself!

http://www.liqui-moly.com.au

V8Race

V8Race –  is the real deal! These guys are the most professional drive/ride experience operators in the country - bar none!, Their slogan is, ‘Real Race Driving’ … it’s absolutely true. Let me warn you though, this caper can be very addictive, guaranteed you will want more! Maybe they should have a warning on the ticket! I deliver my Special JB programs (Octane Dreams and Race Mates) for V8Race at circuits around Australia, I get a real blast from doing them. It is a fantastic opportunity for me to share the ‘adrenalin buzz’ I’ve had for the past 40 years with like minded people,their friends and family. Please visit V8race.com - there is a huge range of programs available to suit every budget, one thing I can guarantee, and you’ll definitely get your moneys worth. In 2010 we staged our first V8Race Bathurst, to imagine you guys can suit up and have a crack at The Mountain is just remarkable. We've had folks come from all points of Australia, to run The Mountain - Bathurst sells out very fast, keep an eye on the calendar, V8Race Bathurst follows on straight after the Bathurst 12 Hour in February each year. You need to go and book right NOW!! So, to book your V8Race experience you can do so by emailing me at @ This email address is being protected from spambots. You need JavaScript enabled to view it. or go directly to http://www.v8race.com - as long as you go - I'll see you trackside!

Meguiar's Motorex

Being a serious car person, I've really enjoyed my time at car events over the years, when I was asked to be the Ambassador for Meguiar’s MotorEx is was a real honour. I know Bruce Morrison and I know the passion he and his staff have for Special cars. Bruce has a couple of very specials cars of his own, so it’s not just lip service. Meguair’s MotorEx will have the very very best event cars in the country, these cars have an incredible provenance, they are created, works of art. I'm really excited about it, make sure you come - and come by and say hello. It's at the Homebush Exhibition Centre on 28th and 29th July. Incidentally, recently I polished my old E Type Jaguar for the first time with Meguiars products. Man, it is so much better than anything else I have ever used, it’s a joke! It’s beautiful to behold, there is no secret why all the pros use Meguiars. We are working on a plan to take sally to MotorEx, she was there in 2009 and was a crowd puller - she's such a show off. Make sure you come by and say hello and have your pic taken with me and Sally. Be sure to bring a polishing cloth and we can give sally the once over!!
 
http://www.motorex.com.au

Dunlop

DUNLOP and JB, it feels to me like Ferrari and Shell or KFC and chips, that is my sense of humour. Dunlop was my first ever sponsor in racing, I was 16 and the local Devonport Dunlop Dealer agreed to sponsor my first race car, a VW powered Formula Vee. Now, 40 years on (god, did I say that),  Dunlop and I are still together. Not only am I a Product Ambassador for Dunlop but I have an increasing role in Customer Relations. I have helped with product development and marketing in more recent years. The only thing I probably haven’t helped with is building their tyres. Thank goodness for that! The company is huge, as you would expect, but the people from the CEO right down to the tyre fitters’ have a passion and loyalty to the product that is very customer focussed. Their is a fantastic culture within the Dunlop brand and the franchise operators love the support and commitement Dunlop have in Motor sport. It's not unusual for me to be seen in the Dunlop box at V8Supercar events sharing a chat with their guests or in recent times I was MC at their National Franchisee Converence, great for me - not so sure about the attending guest. There is not a Dunlop for your car, tell em JB sent you!

Dunlop make the best tyres in the world, don’t you forget that!

http://www.dunloptyres.com.au

Rare Spares

If you are restoring a car, who do you think of? I'll bet it's RARE Spares! I would like to think I’ve helped a tiny bit in the belief among car lovers throughout Australia. My involvement with Rare Spares is now in its 7th years, I am still staggered at the depth of their products. Rare Spares provide such a vast array of stuff for our iconic Aussie cars, that quite frankly, most of them would not be on the road today without Rare Spares. The Directors are car lovers, the staff are car lovers, I'm a car lover, what a match, you can’t restore a car without RARE Spares, isn’t that the truth! For many years I've been their guest at Summernats, Rare Spares virtually move one of their branches to Canberra everyJanuary. They are very supportive of the car scene and CEO David Rayner is a very generous man who works tirelessly hard and devotes significant time and energy supporting Charities. I've done legs of the variety Bash with David, its a hoot, losts of ripper people, cars and a quiet sherry (not) at the end of a days drive. David was recently installed as an Australia Day Ambassador as a testiment to his work in the community. I can assure you all he 'The Top Man in His Field'

http://www.rarespares.net.au

Astrontech

My good friend Tony Tziolis sponsors John Bowe because we are mates, I am sure of that. We share a mutual love of Lamborghinis, as well as BMW M Sport cars. I met Tony when I drove in my last year of V8Supercars (2007) and we've been mates ever since. Astrontech value adds to their motorsport involvement by using race meetings to integrate with the clients within their business. That’s where I come into it, with many years in the race world, I generally have an opinion about what is going on out there. Astrontech are symbolic of how to make motorsport work in industry with their customers, you don’t have to be in the automotive industry and certainly Tony and his Astrontech do it very well. many clients out our Astrontech race days are ladies, I'm really surprised by their genuine interest in morotsport and their knowledge often amazes me. Maybe you should try motorsport as a vehicle to entertain and reward your clients - it works for Astrontech. Try it!

http://www.astrontech.com.au

Apex

Joe Calleja is the CEO of Apex, like me is a self confessed car nut. I've know Joe and his delightful wife Liz for a number of years now, they are wonderful people. Joe has a marvelous collection of cars too, from Shelby Mustangs, a Cobra or two and some Italian exotica like Lambo and Ferrari. He also has the very last race car that Peter Brock raced at Goodwood in the UK before his untimely passing. He lets me drive them all to so how lucky am I. Apex have branches in most states and like many, use motorsport and our relationship to involve their customers and staff. I visit their branches and meet their people, they are a very passionate lot who go the extra mile for their customers. I've met a few potential customers recently who after a visit as guests of Apex are now solid customers of Apex - how good is that? Joe and his Apex team are great supporters of JBR. Joe was also a dear friend of Jason Richards, and like me he was devestated at his passing. Jase, Joe and I have spent many days driving his fantastic range of cars. Jase would often say to Joe, 'I was I was born earlier so I could have been around when these were the car of the day. Throught his friendship with Joe, Jase had the opportunity to endulge in his passion and drove many cars in Joe's fantastic collection. If your in the construction, manufacturing business or just need a shed - Apex are your people, take that from me, tell em JB sent you!

http://www.apex.com.au

Doric

Doric make incredibly high quality window fittings, chances are your house has them, but you know what, that’s not why I love them, they are genuine racers and love anything with an engine. The company leverages the involvement in Motorsport incredibly well. not only with me but with the V8 Supercar sponsorship they have in place with Will Davison, in his FPR Ford. Will aslo has a role with Doric and we jointly with with Doric on many customer days. Doric also provide support for Team Honda and leverage the relationship once again for their customers. I've met their customers from Adelaide/Perth to Townsville and they love the involvement Doric have it Motorsport nad they do it very well. Tomis their Marketing Manager and I'm trying to give him cooking lessons, I cook fantastic Italian Pasta (sorry to his mum and dad), Doric are a family business and I'm made to feel part of their family. he Tom we might be related soon! Nigel and Perry Long are my friends first and foremost but they are very savvy when it comes to motorsport sponsorship. If you are in the window world, don’t buy if it’s not Doric!

http://www.doric.com.au

Sinclair Ford

These guys are the best Ford Dealer in the country, of that I am certain. It’s their innovation and customer commitment that really grabs me. My involvement goes back to 2003, the year the mighty FPV range was launched. Dealer Principal John Cooper is a great bloke and my mate, he has been running Sinclair Ford since I raced billy karts. He has assembled a fantastic team including my best mate Hammo who's the FPV Guru, no one is more passionate about the FPV brand than he, he's the best there is, I guarantee that. The customer service he offers is incredible, it’s like having an extended family, these guys are not your normal Ford dealer. When you purchase an FPV from these guys you join the Sinclair Ford FPV Advantage Club and their activities include Drive days, weekends away, track days, go kart challenges and a hep more. I got the best job - their FPV Ambassador, how cool? Sinclair Ford have a dedicated FPV Service Centre, dedicated Ford Master Technician. to support their FPV owners. That's a serious investment/commitement to deliver the best ownership experience. I look forward to welcoming you on our Sinclair Ford FPV Advantage events. I love it!

http://www.sinclairford.com.au

John Bowe Driving

For my entire life I’ve had a love affair with cars, it started at an early age. My dad (Brian) was a racer and so it began. My first race car – dad and I purchased together when I was 16 (the rest of that story is in the record books). Dad and his partner (Doug Sheehan) had a Mazda / BMW franchise in Devonport and I worked there in my early racing years. Then with the full time V8 Supercar gig (it went on forever). It was in the late nineties we recognised the need for drivers to have access to better driving skills and so we did something about it. With my brother Terry and our life long friend David Cuff we established John Bowe Driving. JBD has grown quickly to be one of the leading Driver Training Academy’s in Australia. We provider Driver Training programs for all Ford Performance Vehicle (FPV) customers throughout Australia. It is a huge bonus (for them) and I feel it should be mandatory for all purchasers of high powered cars. FPV gifts this to their clients and they should be commended for taking such a positive initiative to ensure driver education of their owners. At John Bowe Driving we run defensive driving courses (really good for young people), High Performance track programs around the country, and various corporate drive day events. We can tailor anything to suit your purpose. Over the years we had a few driving trainers who have gone on to become race car drivers in their own right, I’m not sure if you have heard of some of these guys – Jamie Whincup, Will Davison, Alex Davison, Lee Holdsworth, Karl Reindler, David Reynolds, Dean Canto, Luke Youlden and Greg Ritter just to name a few. I've had time with all these guys (and given the odd bit of advice). Our instructors have helped our customers understand their cars and hopefully they (our customers) have gone away and put into practise what we taught them.

http://www.johnbowedriving.com

Savy Motorsport

There are racing car prep people and racing car prep people. I have been racing a long time, I have seen the good, the bad and the ugly - but when I was looking for someone to develop and look after my Touring Car Masters Mustang, I went to Dick Savy. Why, because he is the best! He is a one stop shop, which suits me just fine. We discuss suspension geometry, and he knows what to do, we talk about spring rates, we are on the same page, he can develop a new cylinder head, source the best brake bits, develop a new rear axle or simply service the things that need routine maintenance. Savy Motorsport has been a breath of fresh air for me. Dick can build cars, roll cages, suspension, gearboxes, diffs - anything. The key to this is - I think he’s a real pro. Coming from the pro world, it is nice to deal with professional people and Savy Motorsport is certainly that! I think if anyone saw us run in 2011, my comments will be clearly understood. We've got a pretty hot field of very good racer and some ripper cars - no question, Mustang Sally was the standout all year. Championships are won by teams, no man can win these alone. With the support of savy Motorsport and his dedicated team, he won the TCM title in 2011!

http://savymotorsport.com.au

VBOX Australia

I met Dave from VBOX Australia through my mates at V8Race. The V8Race team run VBOX in all their cars and they raved about how good the incar camera systems were. After I saw myself driving the V8Race ride car I said 'we have to have this set up in Mustang Sally'. VBOX Australia are proud Australian Distributor of Video VBOX from the UK. Video VBOX is state of  the art in-car video (optimised) for Motorsport and track days, (like on this site - check my Video Gallery). I am not very technically savvy, the VBOX team walked my guys through the procedure - really easy. Weight can be critical - my VBox system is about the weight of my lunch box. We are now building a library on JBR and hve most of our 2011 races. It certainly is a big help from the commercial aspect, allowing us to include Partner branding, maximising exposure for our them. Interestingly, last year we ha an incident with another car and the Driving Standards Officer took verbal accounts from me and the other driver, then I provided the footage and the footage clearly supported my position. So this technology can play a vital role in ensuring driver behaviour is in the best interest of all competitors. We have facilities to track the data downloadeds on JBR and my VBOX videos are a huge hit with Mustang Sally fans. If you don't have one - you need to contact the guys at  VBOX Australia and tell them JB said 'I need to have one of these in my race car!

http://www.vboxaustralia.com.au/

ssMEDIA

Scott Yorston of ssMEDIA is a new mate and I am thrilled to have the support of the company. In the motorsport world where people promise you the world and give you an atlas, ssMEDIA has delivered! With a willingness to go the extra mile and ensure a follow through, I strongly recommend everyone to engage their services. Scott and ssMEDIA have helped me so much in such a short time, I am very grateful. Chief Graphic Artist, Scott, has an artistic ability that can transform a silhouette into an impressive racing machine or give a lifeless object an eye catching and unforgettable appeal. With an understanding of sports passion and a sustained commitment to bringing design to life. ssMEDIA maintain the drive for quality and memorable results in each and every piece of work. My John Bowe Collection is a fine example of this committment! Today, ssMEDIA is experiencing substantial growth, introducing media communication services through website design, public relations, marketing and sponsorship support, so now's the time to secure your place in the future, where you’re guaranteed to be noticed!

http://www.ssmedia.com.au

Penske Racing Shocks

Penske Racing Shocks are of course world renowned, my involvement goes back a long way. Australian agent Bill McKenna from North Terrace Tyres in Adelaide helped us when V8 Supercars first stared all those years ago in 1993. Our relationship has continued through my time at DJR, CAT Racing, and Brad Jones Racing. When I wanted shocks for my TCM Mustang I asked Bill, his team here, and in America came up with a damper that is incredibly clever. Our rules are very restrictive and his Penske product has added grip to a car that struggles for grip. Last year @ Clipsal we hada serious issue with axle hop when I braked. A call to Bill, he came took the shocks away, returned in the morning and Sally was a different car. They really nkow their stuff, my type of guy! They are very innovative. If you need dampers for any racing or Targa application, I can guarantee you won’t be disappointed. Tell him I sent you
 
http://www.nttyres.com

Splitrock Tiro

Michael Valmorbida is a car enthusiast just like me. He has an eclectic collection of cars and is involved in regularity events in his Classic Porsche (and helps lots of people in Motorsport). Michael's company is Australian Pure Water - Splitrock/Tiro and they are Australia's leading supplier of Splitrock and Tiro natural spring water beverages. They proudly maunfacturer high quality, locally sourced products with minimal impact to the environment and deliver their goods to customers in the most environmentally responsible fashion - (isn't it great to see). Since launching in 1996, Splitrock and Tiro has quickly become a favourite amongst Aussies. I can vouch for that, the JBR fridge is the most popular in the TCM pit garages - his drinks are just to die for. Lightly carbonated and delicately flavoured, Splitrock and Tiro have set the new standard in real fruit and natural spring water beverages. Ask for them at your store or come by my JBR Transporter and I will shout you one. Like me, you'll love them, they are really refreshing and natural!

http://www.splitrock.com.au/